Selective routing of SMS messages to the MAX messenger

13.05.2026

The Big Four telecom operators have become strategic partners of the MAX messenger, and therefore authorization, service (information) and transactional SMS messages will be delivered through the national messenger to subscribers who have it installed..

At the moment, operators are gradually transferring part of the SMS messages to the messenger channel. In particular, the Megafon operator has notified that from 18.05.2026, authorization, information and transaction messages to MegaFon and Yota subscribers using the MAKS messenger can be sent directly to this service. The choice of the communication channel is automatic and does not require any improvements on the part of the client..

The cost of sending messages does not change. (billing based on the price of an SMS message).

A press release with more detailed information and comments from representatives of telecom operators is available on this page..

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